Pomegranates have a great future: Their health benefits are unmatched by other fresh items. Pomegranates literally prolong lives. There is a lot of room for growth as a large portion of the world population still does not know them. In our upcoming Fruit Logistica edition of the Fruit World we will give you an update on the market, the players, the health benefits and the future potential for production, varieties and growing techniques.
The humble pomegranate may old the secret to a long and healthy life. Scientists say the Middle Eastern fruit contains a ‘miracle’ ingredient that strengthens ageing muscles and extends life. With experiments in worms and mice producing results that ‘are nothing sort of amazing’, they are now testing the fountain of youth supplement on people. Even something as simple as keeping muscles young could reduce the number of falls among the elderly and increase independence, allowing people to live in their own homes for longer. The Swiss scientists said: ‘We believe this research is a milestone in anti-ageing efforts.’ Their excitement centres on the pomegranate’s ability to keep mitochondria, the tiny ‘battery packs’ that power our cells, charged up.
Pomegranate juice has increased in popularity because of its nutritional value and taste. Juice is a more convenient way of ingesting the beneficial health compounds that are present in the fruit. However, different pomegranate cultivars will have varying levels of juice yield, color and antioxidant content. Furthermore, the optimum processing conditions that affect these quality aspects might vary depending on the cultivar.